This spring, Dolce&Gabbana Beauty introduces a new, golden yellow flower in the Dolce Giardino. Solar, cheerful and irresistibly fresh, this new fruity floral scent bursts with glorious Italian joy of life. Colourful juicy mango and bright jasmine combine with sundrenched blond woods to create a new sunny fruity floral fragrance: Dolce Shine Eau de Parfum.
THE INSPIRATION
The fragrance embodies the magnetic and smiling young woman who shines and catches the eye wherever she goes. Glowing, she can make any day brighter just by her presence.
The new scent Dolce Shine is inspired by the moment between winter and spring when the first rays of sunlight trickle into the gardens of the Amalfi Coast.
THE FRAGRANCE
With Dolce Shine, perfumer Marie Salamagne collaborated in the creation of a delicate solar bouquet with the power to make every woman radiant. A new, joyful floral addiction.
In the colourful top notes, an amazingly true-to-nature, luscious mango contrasts with the zesty tartness of natural grapefruit essence. A cheeky lick of crisp quince adds texture to the mouthwatering blend.
The heart of the scent blooms with a glorious swirl of airy jasmine and solar orange blossom. Like a soft breeze, the unexpected ozonic salty accord brings the rich floral absolutes to life, lightly touching the petals with fresh dew.
The solar radiance of the scent persists in the creamy drydown, a supple accord of sundrenched blond woods, smoky Australian sandalwood and silky white musk, evoking the sensation of soft, warm skin.
THE CAMPAIGN
Smiling and radiant, the lovely Dolce girl moves from the garden to the streets of Ravello on the Amalfi Coast of Italy. In this airy hill-top town she shines her light. Dressed in an ethereal white dress, holding an armful of sunny flowers, the captivating young girl is spreading joy to everyone she crosses while driving around in a traditional Ape Car covered in bouquets of colorful flowers.
THE PACKAGING
For this colourful new addition to the Dolce collection, the bottle and the iconic cap takes on a soft, sunny yellow, matched by the outer box. As always, a black grosgrain bow adorns the collar. The name of the fragrance is in a bright purple, an electric touch that accents Dolce Shine’s positive energy.
THE DOLCE COLLECTION
Sparkling and delicate, the original Dolce Eau de Parfum is a sensory journey through Sicily, combining delicate white water lily, bold white daffodil and a South African flower captured for the first time ever in a scent: white amaryllis.
Joyful and playful, Dolce Garden stars luscious frangipani blossom, set off by a sensuous solar aura blending citrus and an accord of creamy coconut and silky almond milk, evoking the traditional sweets of Sicily.
Floral and colourful, Dolce Peony matches the fruity transparency of the nashi pear note and the sumptuous floral volume of the peony accord, combined with woody patchouli offering a sparkling touch to the good vibed Dolce spirit.
THE LINE UP
NEW Dolce Shine – Eau de Parfum 30mL
NEW Dolce Shine – Eau de Parfum 50mL
NEW Dolce Shine – Eau de Parfum 75mL
Dolce Peony – Eau de Parfum 30mL
Dolce Peony – Eau de Parfum 50mL
Dolce Peony – Eau de Parfum 75mL
Dolce Garden – Eau de Parfum 30mL
Dolce Garden – Eau de Parfum 50mL
Dolce Garden – Eau de Parfum 75mL
Dolce – Eau de Parfum 30mL
Dolce – Eau de Parfum 50mL
Dolce – Eau de Parfum 75mL
Dolce – Eau de Parfum 150mL
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PRESS CONTACTS
Melanie Makki
Melanie.makki@emea.shiseido.com
+971 52 828 8891