Extreme Magnetism

Envelope your lips in a stylish spring and summer makeup trend with Chanel’s Rouge Allure Laque.

Invest in one of SS2021 makeup’s most prominent trends -bold lips. To embrace the style and put your mouth in the spotlight, opt for Chanel’s new Rouge Allure Laque. The first lifeproof lip colour offers extreme shine and intensity. The comfortable texture is easy to apply and wear to accentuate your natural features and boost your confidence.

The Rouge Allure Laque satin brilliance offers a dazzling and fierce colour that is prized for comfort and strong hold. Its fluid formula provides long-lasting colour and hydration, and the soft texture covers the lips following their movements. With a water-resistant property (essential during face-mask days), the lipstick locks in the pigments to resist the rubbing and smudging of daily life. In a single stroke, this enjoyable-to-wear item is composed of high-quality dyes and oils to keep its luscious colour and shine for 12 hours. The lipstick traps the shade for long days with a pleasant feeling and offers an easy and smooth application. A volatile oil makes the application process effortless and, when it evaporates, it leaves nothing but vibrant radiance. The lips stay soft and supple, with no feeling of tightness. The skin is preserved by an antioxidant complex of Sappanwood and vitamin E.

The season’s colour palette asks for flamboyance and vivid tones of red and pink and there’s nothing better than a formula that understands today’s necessities. Sometimes our lips stay covered for long periods and then need to look flawless for that work meeting or special evening. But also, during the hotter months, our makeup needs to endure the heat and stay in place. Choose your vibrant shade of Rouge Allure Laque and make your lips into your spring and summer trademark!

Rouge Allure Laque collection is available at Fifty One East. For more information, please call 4436 1111.
@chanel.beauty
@51_east

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