OJAR PRESENTS A SUPREME UNITY: ROSE AND OUD

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Oud has long been considered a key ingredient in the Middle Eastern traditions of fragrance.

It has a compellingly deep and rich presence which leans on a more masculine characteristic. Rose is a classical fragrance component that has been celebrated for centuries for its feminine, romantic, and mild spirit.

The unity of the two is becoming increasingly more popular and is sure to make an impression with its complexity and unexpected nature.

The hero-product in OJAR’s portfolio is the Absolute perfume oil. This is a unique double cap flacon containing notes inspired by the East and West in a sensual fusion. The Absolute is a long-lasting fragrance which is immaculate to be paired with OJAR Eau de Parfum that come in a spray bottle. The idea is to apply the Absolute at the beginning of the day and boost the fragrance with Eau de Parfum throughout the day. This gives the opportunity to enhance the effect of your scent and use fragrance-layering as part of your olfactory ritual.

OJAR is a fusion of fragrances from the East and the West. Created as a statement of modernity and traditional harmony, the brand pays tribute to the art and rituals of Middle Eastern perfume making. The brand pays tribute to the Omani culture and heritage with a unisex collection of 18 unique fragrances based on six main ingredients: rose, oud, sandalwood, honey, musk & frankincense. Of which, three are precious ingredients that take inspiration from Oman.

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