Angelini Beauty S.p.A., part of Angelini Industries and an international leader in the perfumery, skincare, and suncare sectors and Chiara Ferragni announce the signing of a worldwide exclusive license agreement for the production, distribution, and promotion of the first line of fragrances for her eponymous brand. The first Chiara Ferragni perfume will be launched in 2023.
“We are very proud to announce the collaboration with Chiara Ferragni, a digital entrepreneur who has skillfully combined her unique style and an innovative entrepreneurial approach over these years. Angelini Beauty has always been firmly rooted in its core values of Ethics and Responsibility and is strongly committed to issues of sustainable innovation on an ecological and social level. The encounter between our DNA and Chiara Ferragni’s ability to interpret the desires of “digital natives” has become the basis for this new project inspired by an idea for the future under the banner of inclusiveness, uniqueness, and the freedom of self-determination of every person.
The agreement, which marks Chiara Ferragni’s debut in the fragrance sector, underlines Angelini Beauty’s ability as an industrial partner to interpret the expression and personality of the brands it produces, also by making use of its experience in the positioning and selective distribution of the products on international markets. By creating an offer geared to new generations, Angelini Beauty and Chiara Ferragni confirm that they are an expression of a system in the vanguard that allows the Italian essence and spirit to enter new worlds and the future,” said Lluís Plà Fernandez-Villacañas, President and CEO of Angelini Beauty S.p.A.
“I am very proud of this agreement because it will complete the Beauty offer of the Chiara Ferragni brand,” said Chiara Ferragni, “The fragrance world is an additional opportunity for growth of the brand and the last element for the creation of a lifestyle brand.”