A new, uplifting dose of color for the beautifully natural Neo Nude complexion
The NEO NUDE range stands for perfection that looks real, with make-up that is formulated to enhance natural beauty. This year, Giorgio Armani amplifies the NEO NUDE collection with NEO NUDE MELTING COLOR BALM, a new multi-purpose balm that delivers a gentle boost of color for cheeks and eyes, captured in a clean formula with an ultra-light texture and perfect matte finish. In nine beautifully subdued, refined shades, NEO NUDE MELTING COLOR BALM flatters a wide spectrum of skin tones, while subtly defining the face’s contours.
This new addition to the NEO NUDE collection creates the possibility of even more diverse interpretations of the NEO NUDE make-up look. Whether the result is ultra-natural and refined or translucent yet intense, the NEO NUDE collection can be endlessly adapted to reflect each person’s unique look, personality, and inner beauty.
The collection’s innovative formulas also deliver a perfected and cared-for complexion, as they seamlessly blend skin care and make-up. NEO NUDE’s products offer invisible make-up that creates visible perfection. Versatile, sensorial, and intuitive to use, the NEO NUDE range reveals your real skin, only better.
NUDE, MY OWN WAY
Armani beauty is renowned as an authority when it comes to creating a flawlessly natural complexion. Giorgio Armani’s guiding philosophy is to reveal, rather than to transform, each person’s unique beauty. NEO NUDE offers a beautifully personalized take on natural make-up. Multitasking, simple to apply products that create effortlessly diverse nude beauty looks, letting everyone express their own distinctive beauty. This is nude, in your own way.
Now, enhanced with a new product and colors, the NEO NUDE range offers a sophisticated take on “no make-up make-up”. Whether it is subtly enhancing and unifying the skin tone, highlighting and sculpting the face’s contours, or creating a more intense look with vivid yet translucent shades, there are no limits to the NEO NUDE range’s multitude of nude looks.
The NEO NUDE collection is composed of six skin-enhancing products. NEO NUDE FOUNDATION, which perfects and hydrates the skin; the new NEO NUDE MELTING COLOR BALM, which delivers nuanced color and definition to cheeks and eyes; and NEO NUDE CONTOUR, NEO NUDE BLUSH, and NEO NUDE HIGHLIGHT, which respectively bring definition, color, and radiance to the complexion. Finally, NEO NUDE ECSTASY BALM subtly infuses the lips with color, while offering eight hours of hydration.
NEO NUDE MELTING COLOR BALM – A CLEAN, SENSORIAL FORMULA FOR A NATURAL WASH OF COLOR
The new NEO NUDE MELTING COLOR BALM, in nine skin-enhancing shades, is a multi-purpose color balm. The balm is versatile, created in a palette that spans beige and brown tones that are ideal for contouring the face, to brighter shades that lend an uplifting dose of color to the cheeks or eyes.
MELTING COLOR BALM’s supremely fine, weightless texture creates instant definition combined with color that endures, and that can be intensified by layering and blending the balm onto the skin. Depending on how the MELTING COLOR BALM is applied to the eyes and cheeks, it can create myriad playful looks. They span a fresh and refined appearance for day, while more intense yet translucent hues enhance the complexion for evening.
Armani beauty laboratories have captured this versatile balm in an oil-in-powder formulation, to create an airy-moist texture whose 40% oil content allows it to effortlessly blend into the skin. With a soft, bouncy consistency that feels smooth and ultra-comfortable on the skin, the balm results in a matte finish, as its formulation absorbs oil while appearing fresh and bright.
Creating a clean formulation was an equally important element of MELTING COLOR BALM’s innovation. With this commitment in mind, the balm is formulated so it is free of parabens, mineral oils, and butylated hydroxytoluene (BHT).
With its clean, elegant lines, the MELTING COLOR BALM case evokes the Giorgio Armani design codes, while its tonal packaging – which contrasts pale pink hues with silver accents – is the signature of the NEO NUDE range. MELTING COLOR BALM’s oval-shaped case displays each balm’s shade on the face of its sleek cap, which is embellished with the silver Giorgio Armani monogram as a stylish final touch.
Nine NEO NUDE MELTING COLOR BALM shades:
BEIGES AND BROWNS
#20
#21
#22
CORAL AND RED
#30
#45
PINK
#50
#51
PLUM
#60
#61
Giorgio Armani International Make-Up Artist Linda Cantello
“I have always been a less is more makeup artist (90% of the time) and this multipurpose color balm is the perfect less is most definitely more. It gives the perfect amount of healthy color in flattering harmonies for everyone.”