A watch with fashionable and exchangeable straps in a classic design to complement your everyday look. That’s what you get with CHANEL’s My Première Boy.
Elements from the masculine wardrobe are known to have influenced Mademoiselle CHANEL in her creations and have been part of the House aesthetic ever since. Following this aspect of the brand, the Première Boy watch line was created in 2015, and its simple lines and straightforward design represent a classic CHANEL piece.
Committed to no longer using exotic skin straps for its watches, the brand presents the My Première Boy collection with a large selection of bands to personalise the interchangeable watch bracelet. The decision to step away from exotics was based on the increasing complexity of sourcing skins that comply with CHANEL’s high ethical standards (traceability guarantee and breeding conditions) and quality.
The My Première Boy watch is customisable and comes in different sizes and straps and various colours and textures to reinvent your time tracker every day. The quilted motif calfskin strap takes its inspiration from the equestrian world, and it became an emblem of CHANEL in 1955. It is available in matte black, patent black, red, denim blue, midnight blue, pink or bronze. The alligator motif calfskin strap is part of the original Première Boy watch created in 2015; now, it has been reinterpreted in embossed calfskin.
You can find this strap in matte black, shiny black, shiny red, blue jeans and pink. Gabrielle CHANEL learned to love tweed from the Duke of Westminster. In 1954, she borrowed the material from the world of menswear and created her first jacket; it quickly became an emblematic fabric for the House. A tweed strap can be found in black and silver, black and gold, pink, navy blue or white. There is also a unique version in which the tweed motif is reinvented in steel or 18K beige gold, replicating the fabric’s characteristic pattern. There is a strap for all your fashion moods at CHANEL at Lagoona Mall.
Add an eye-catching element to your casual look with a blue denim strap or give an awesome touch to your traditional office outfit with a tweed bracelet. However, if you want to impress, pick a tweed motif strap in beige gold to enhance your LBD for a night out.
